Eryca Freemantle
Global Business Strategist. Executive Coach.
Empowering creatives to expand their brand beyond local borders
Global Reinvention & Transformation Expert
Creative Industries Strategist
International Beauty Expert
Founder | Keynote Speaker
I believe the greatest investment we will ever make is the investment we make in ourselves.
Everything I have dedicated my life to over the past 40 years has been built on that belief.
Today, my work is devoted to supporting leaders, entrepreneurs, professionals and private clients who are ready to embrace meaningful change, realise their true potential and create extraordinary next chapters.
Long before the language of transformation became widely used, I was supporting people through change, leadership, confidence, resilience and reinvention. Today, I have chosen to place even greater focus on the work that has always been at the heart of my career.
My role is not to tell people who they should become. It is to help them see what they may not yet see in themselves, challenge their thinking, strengthen their confidence and support them in creating lives, careers and legacies that reflect their true potential.
No one should ever be defined by their past.
A Life Built on Trust
Many people know me as an International Beauty Expert, and I remain incredibly proud of the international career I have built within one of the world's most influential industries.
Beauty gave me an extraordinary platform, but more importantly, it gave me an extraordinary education in people.
Over four decades, I have organised and hosted events at the House of Lords, organised and hosted events at the House of Commons, spoken at the Houses of Parliament, served on advisory boards including the London College of Fashion, collaborated with the BBC, Barclays, The King's Trust (formerly The Prince's Trust) and Tones of Beauty, developed strategic partnerships across the United Kingdom, Africa and the Middle East, contributed to strategic thinking supporting the creative sector across the United Kingdom and Africa, and founded E.A.T.O.W. to champion opportunity, leadership and inclusion.
These experiences have given me perspective, judgement and a deep understanding of people.
Global Icon
Global Strategist
Internationally recognised
Ebook
Uncover the transformational story of Eryca Freemantle In her upcoming eBook,
"Their Ugly, My Story."
Join Eryca as she delves into her personal and professional experiences to redefine challenges and imperfections as sources of strength & beauty.
Clients Collaborators & Partners
TESTIMONIALS
"Dynamic Presence"
"She's multi-talented, multi-faceted - a woman who knows no boundaries" - Brenda Emmanus
"A Global Connector"
"She has been instrumental in bridging the gap between Africa and the UK by creating trade missions in the beauty space. "
- Obi Asika
"A Truly Life-Changing Experience"
"She got me to understand how BIG I could keep thinking and how far my business could actually go."
- Oyin Adebayo
"She is a Powerhouse"
"When you speak, I listen. ... you always have something profound, relevant and digestible to say."
- Errol Douglas
"She has a Big Heart"
"She has been instrumental in supporting my growth."
- Kubi Springer
"She is a Valuable Assest"
"In our industry, having great people is essential, and Eryca is an invaluable member of our team."
- Bruno Tiley
