Eryca Freemantle is a globally respected beauty strategist, executive coach, and cultural architect with over four decades of transformative impact across beauty, business, and empowerment. Born in London, her career began unexpectedly after a life-altering car accident left her with facial scars and hair loss. Determined to reclaim her confidence, she became a pioneering makeup artist and educator, working with celebrities like Whitney Houston and Michael Jackson, and collaborating with brands such as Laura Mercier and Unilever.
VIP Guest and potential partner/collaborator will be in attendance :Afro Nation Portugal is the world’s leading Afrobeats music festival, returning for its fifth edition from July 9–11, 2025, on the stunning Praia da Rocha beach in Portimão, Algarve, Portugal. The festival celebrates African music and culture, featuring top-tier artists across genres like Afrobeats, Amapiano, R&B, hip-hop, and dancehall. The 2025 headliners include Burna Boy, Tems, Amaarae, Uncle Waffles, and DBN Gogo, promising a dynamic mix of live performances and DJ sets. Attendees can enjoy exclusive VIP experiences, including access to private beach areas, spa treatments, and premium dining options.With over 40,000 fans from more than 140 countries attending annually, Afro Nation Portugal offers more than just music—it’s a vibrant cultural celebration set against the backdrop of golden sands and ocean waves. Beyond the main stage, the festival features boat parties, after-parties, and immersive cultural experiences, making it a must-attend event for music lovers worldwide
The WIMBIZ UK Conference June 2025
The WIMBIZ UK Conference is an annual event organized by Women in Management, Business, and Public Service (WIMBIZ), a Nigerian non-profit organization dedicated to empowering women. The 2025 edition is scheduled for Saturday, June 14, 2025, at the Hilton London Kensington, commencing at 9:30 AM. This conference serves as a platform for professional women and female entrepreneurs to connect, share insights, and foster collaborations. It features keynote speeches, panel discussions, and networking sessions aimed at inspiring and equipping women to achieve leadership roles across various sectors.
Tones of Beauty June/July 2025
Eryca Freemantle led a panel discussion at Tones of Beauty 2025. Tones of Beauty is the UK’s only professional trade show dedicated to multicultural beauty, connecting you with key decision makers and new business opportunities. Tones of Beauty will bring together over 4,000+ beauty professionals from the UK, with over 200+ exhibiting companies from across the world, all under one roof for 2 action packed days of business, networking, engagement and progressive opportunities.
With a proven track record of organising highly successful trade shows across the UK, Africa, and the Middle East. Our wealth of experience, gained since launching Beauty West Africa in 2018, will be transferred to Tones of Beauty.When you choose to exhibit at Tones of Beauty, you’re not just participating in an event; you’re partnering with a professional events management team. Our team’s extensive knowledge and expertise are dedicated to creating the perfect environment for nurturing and expanding the UK’s beauty market for people of colou
Future Face of Beauty Symposium May 2025
Held at the London College of Fashion, Eryca Freemantle delivered a powerful keynote address that resonated deeply with attendees. As a globally recognized beauty strategist and founder of E.A.T.O.W. (Embracing All Tones of Women), Freemantle shared her personal journey and insights into the evolving landscape of beauty, identity, and inclusivity. Drawing from her extensive experience in the beauty industry, Freemantle emphasized the importance of representation and diversity. She highlighted the need for beauty standards to reflect the rich tapestry of global cultures and identities, advocating for a more inclusive and ethical approach to beauty. Freemantle’s contributions to the symposium underscored her commitment to challenging conventional beauty norms and promoting a more equitable industry. Her address served as a call to action for professionals and academics alike to embrace innovation and inclusivity in shaping the future of beauty.
Time 100 a guest May 2025
Eryca Freemantle attends Time 100 as a guest to support Mo Abudu who was an honorary one of the most successful business woman in the world. The TIME100 is an annual list published by Time magazine, recognizing the 100 most influential people worldwide across various fields, including politics, technology, business, entertainment, and more. The 2025 edition features a diverse array of individuals who have significantly impacted global narratives over the past year.
Professional Beauty London March 2025
A keynote speaker and panelist on diversity and the underrepresentation of women of colour in the diaspora. Professional Beauty London 2025 was the United Kingdom’s leading trade event for beauty, spa, and nail professionals. Held on 2-3 March at ExCeL London, the annual exhibition welcomed over 18,600 attendees, including salon owners, spa managers, freelance therapists, and distributors. The event offered a dynamic platform to discover the latest trends, products, and innovations shaping the beauty industry.
Meets with Lucy Haines at House of Parliament
and three Nigeria mentee’s of hers at House of Parliament and DBT to discuss and highlight their careers. Lucy Haine is a seasoned leader in global digital commerce, currently serving as the Global Digital Commerce & Marketplace Partnerships Lead at the UK’s Department for Business and Trade (DBT). In this role, she spearheads digital trade strategies for the beauty, homeware, and creative industries, managing key marketplace relationships across Europe, Africa, Central and South Asia, and the Asia-Pacific region—including Amazon.
The Global Rise of Nigeria Soft Power March 2025
Hosted, created and put together some of Nigeria most prestigious creatives On March 27, 2025, the UK House of Lords hosted a landmark event titled “The Global Rise of Nigerian Soft Power: Building Bridges Across Borders”, organized by E.A.T.O.W. (Embracing All Tones of Women) Global. This exclusive gathering brought together policymakers, cultural leaders, and entrepreneurs from Nigeria and the UK to celebrate Nigeria’s growing influence through its creative industries. Keynote Address by Hon. Obi Asika
The event featured a keynote speech by Hon. Obi Asika, Director-General of Nigeria’s National Council for Arts and Culture (NCAC). Asika, a pioneer in Africa’s creative industries, discussed the transformative impact of Nigeria’s cultural sectors—such as music, film, fashion, and cuisine—on the global stage. He emphasized the importance of UK-Nigeria collaborations to expand the creative ecosystem and global opportunities.
Empowered Her Summit 2025
Eryca Freemantle attends Empowered Her Summit 2025, held in Lagos, Nigeria, was a dynamic gathering aimed at advancing women’s roles in the creative and digital sectors. This summit brought together a diverse group of women from industries such as fashion, technology, law, film, and digital media to connect, learn, and innovate.
Interactive Workshops:
Participants engaged in sessions covering topics like digital entrepreneurship, creative leadership, and brand storytelling, providing practical tools for career advancement.
Networking Opportunities:
The summit facilitated meaningful connections among attendees, fostering collaborations and mentorships that extend beyond the event.
Inspirational Speakers:
Esteemed professionals shared insights on overcoming industry challenges and driving innovation, motivating attendees to pursue their ambitions confidently. The Empower Her Summit 2025 underscored the importance of empowering women to lead and innovate in their respective fields, contributing to a more inclusive and dynamic professional landscape in Nigeria.
R.A.W. Qatar Retreat January 2025
The R.A.W. Power Retreat—short for Rebuild, Align, Win—is a transformative experience curated by global beauty strategist and empowerment advocate Eryca Freemantle. Held in January 2025 at a luxurious resort in Doha, Qatar, this exclusive five-day retreat brought together women from diverse backgrounds for a journey of personal growth, healing, and professional elevation.
Purpose & Philosophy;The retreat is designed as a safe, intimate space where participants can confront personal challenges, embrace their past experiences, and realign their goals to reclaim their power. It’s not merely a getaway but a deep dive into self-discovery and transformation. Eryca emphasizes that tBullet listrue impact arises when individuals are placed in environments where they feel seen, heard, and empowered.
The Lagos Canvas Event January 2025
A VIP guest at The Lagos Canvas event, curated by media mogul Mo Abudu, was a vibrant celebration of Nigeria’s creative industries, encompassing art, music, fashion, and film. Held at the British Deputy High Commissioner’s residence in Ikoyi, Lagos, the event brought together prominent figures from the creative sector and government officials to showcase and discuss the burgeoning Nigerian creative scene.
Africa Scotland Business Network,South Africa November 2024
Eryca Freemantle visit South Africa in the capacity as special Guest to the UK’s Department for Business and Trade (DBT) Southern Africa Regional Director, Chim Chalemera who has been actively engaging with stakeholders across South Africa to strengthen UK-Africa trade relations. her role involves promoting UK business interests and fostering partnerships in the region. Chalemera’s initiatives often focus on enhancing opportunities for women in leadership and supporting the growth of creative industries. Her efforts contribute to the UK’s broader strategy of deepening economic ties and collaboration with African nations. This recent networking event was very prestigious and important for new relationships.
For Enquries
"Dynamic Presence"
"She's multi-talented, multi-faceted - a woman who knows no boundaries"
- Brenda Emmanus
"A Global Connector"
"She has been instrumental in bridging the gap between Africa and the UK by creating trade missions in the beauty space."
- Obi Asika
"A Truly Life-Changing Experience"
"She got me to understand how BIG I could keep thinking and how far my business could actually go."
- Oyin Adebayo
"She is a Powerhouse"
"When you speak, I listen. ... you always have something profound, relevant and digestible to say."
- Errol Douglas
"She has a Big Heart"
"She has been instrumental in supporting my growth."
- Kubi Springer
"She is a Valuable Assest"
"In our industry, having great people is essential, and Eryca was an invaluable member of our team."
- Bruno Tiley