Eryca Freemantle

Global Business Strategist. Executive Coach.
Empowering creatives to expand their brand beyond local borders

Her Legacy to Date

About

Eryca Freemantle

global business strategist

Pioneering Beauty, Diversity, & Empowerment Across the Globe

Eryca Freemantle is a visionary powerhouse with a remarkable 40-year journey at the forefront of beauty, business, and transformation. From her groundbreaking work with Island Records to her reputation as a TEDx keynote speaker, Eryca has been a trailblazer, defining standards and driving change for diversity, equity, and authenticity within the industry.

Known as a consultant, but more aptly a catalyst for genuine progress, Eryca has dedicated herself to connecting high-level professionals and brands across borders, providing unrivaled access to insights and growth opportunities. She founded the E.A.T.O.W Global Makeup Awards, a testament to her mission of spotlighting African beauty talent, particularly amplifying voices of women of color who are too often overlooked. Through her work, Eryca has empowered countless creatives, securing her place as a respected thought leader and a fierce advocate for representation and inclusion.

Her contributions have extended beyond beauty to impactful partnerships and campaigns, such as ‘Embracing All Tones of Women’—an initiative reshaping how the industry approaches inclusivity. Eryca’s extensive collaborations with global brands like Laura Mercier, Unilever, Fashion Fair, and others, coupled with her media presence on platforms like Netflix’s “SKIN,” have cemented her as an authority whose influence is felt worldwide.

But Eryca’s impact goes deeper; she has also used her experience as a life coach, wellness advocate, and mentor, empowering women to overcome adversity and reclaim their power. Her personal resilience journey, overcoming challenges like severe bullying and trauma, drives her mission to inspire self-belief and strength in others. Her coaching philosophy embodies the importance of inner transformation as the foundation of outer success.

Eryca’s strategic mind and commitment to excellence have made her a sought-after advisor for industry giants like Euromonitor, Bloomberg, and Unilever, enabling them to tap into diverse markets and audiences. Her insights go beyond traditional boundaries, pushing the industry to recognize the powerful contributions of women of color while advocating for infrastructures that level the playing field.

In sum, Eryca Freemantle is not only a global beauty icon but also a tireless advocate for change, innovation, and empowerment. Her legacy continues to inspire, reshaping perspectives and setting new standards across beauty, wellness, and business industries worldwide.

Recent Achievements

ITB ASIA, MICE Asia & Travel Tech Asia

Global Business Strategist

Niyo Fest, October 2024

Keynote Speaker

E.A.T.O.W Global Series

Global Speaker

Olympia Beauty Show, London

20 Years

School Speakers Programme

United Kingdom

Mentor and Ambassador

King's Trust

Beauty World, Dubai

Global Speaker

Professional Beauty Show

15 Years Globally

Awards Shows

Luxury Lifestyle and Beauty

House Of Commons, England

Renowned Speaker

Omniverse Africa

Global Participant

London College Of Fashion

Advisory Board Member

Expert Specialist

Keynote Speaking & Consultancy

Inspiring talks and expert strategies to elevate brands, embracing diversity and inclusion.

Cultural Exchange & Luxury Travel

Curated experiences and elite retreats, blending exploration with exclusive luxury.

Media Collaborations

Creative content and influencer partnerships that captivate and expand your brand’s reach.

Strategic Brand Partnerships

Collaborative projects and event sponsorships designed for mutual success and powerful alliances.

Educational Programs & Mentorship

Empowering workshops, hands-on courses, and guidance for aspiring professionals.

Brand Ambassadorships

Dynamic endorsements and high-impact events that amplify brand presence and influence.

R.A.W. POWER RETREAT

QATAR - 2025

R.A.W. Travel

R.A.W. Dinner

Eryca Freemantle's

New ebook

Uncover the transformational story of Eryca Freemantle

in her upcoming eBook, "Their Ugly, My Story." Join Eryca as she delves into her personal and professional experiences to redefine challenges and imperfections as sources of strength and beauty.

Clients, Collaborators

&

Partners

TESTIMONIALS

What others are saying

"A Global Connector"

"She has been instrumental in bridging the gap between Africa and the UK by creating trade missions in the beauty space. " - Obi Asika

"Dynamic Presence"

"she's multi talented, multi faceted - a woman who knows no boundaries" - Brenda Emanus

"A Truly Life-Changing Experience"

"got me to understand how BIG I could keep thinking and how far my business could actually go." - Oyin Adebayo

"She is a Powerhouse"

"When you speak, I listen. ... you always have something profound, relevant and digestible to say." - Errol Douglas

"She has a Big Heart"

"She has been instrumental in supporting my growth." - Kubi Springer

All Eryca Freemantle Ltd events are organised by and in partnership with E.A.T.O.W. (Embracing All Tones of Women Ltd)