

Global Lifestyle & Private Transformation Strategist Authority on Reinvention, Resilience and Living Exceptionally Beyond 50
For accomplished individuals aged 50 and above who are ready to reclaim themselves, rediscover purpose and intentionally create their next extraordinary chapter.


There comes a time in life when you know something has to change. You may have built a successful career, raised a family, achieved milestones and spent years looking after everyone else. Yet somewhere along the way, you stopped looking after yourself.
Outwardly, life may appear successful. Inwardly, it may feel very different. You begin asking yourself: Who am I now? When did I stop prioritising myself? Why do I no longer feel like the person I once was? Surely there must be more to life than simply existing?
Now in her 60s,
Eryca Freemantle brings something that cannot be taught or manufactured: professional expertise, emotional intelligence and the lived experience of having personally navigated and survived many of the very challenges her clients face today.
Her work is not built on theory alone. It is built on lived experience, resilience and a genuine understanding of what it means to lose yourself, rebuild yourself and create a meaningful and fulfilling life again.
Every client begins their Live Beyond 50 journey under the strategic direction of Eryca Freemantle. Where appropriate, clients may also benefit from the expertise of carefully selected specialists and trusted associates, ensuring the highest standard of support throughout their transformation.
Relationship & Life Transitions
Divorce and Separation: Navigating the end of a relationship with clarity and strength.
Major Life Transitions: Managing identity shifts and personal reinvention.
Finding Purpose Beyond 50: Rediscovering passion and direction in later life chapters.
Recovery from Trauma & Abuse
Financial & Economic Abuse: Recovering autonomy and establishing security.
Emotional & Psychological Abuse: Healing from manipulation and rebuilding personal safety.
Emotional Well-Being & Mental Health
Depression & Grief: Managing emotional exhaustion and the weight of loss.
Burnout & Dissatisfaction: Addressing deep-seated life fatigue and rediscovering vitality.
Poor Health: Supporting the mental and emotional toll of physical health struggles.
Confidence, Self-Worth & Growth
Identity & Self-Worth: Overcoming low self-esteem and diminished confidence.
Imposter Syndrome: Addressing self-doubt and the fear of being "found out."
Personal Leadership: Rebuilding your voice and agency after personal or professional setbacks.
This is more than coaching. It is a structured, personalised transformation experience with clear milestones, practical implementation and measurable personal growth, tailored to each individual.
Her clients are often accomplished and successful individuals who are not looking simply to survive. They want peace, confidence, fulfilment, renewed purpose and a deeper sense of possibility.
To maintain the highest standard of service, only a limited number of private clients are accepted each year. This ensures every client receives a highly personalised experience throughout their journey.
Live beyond 50 is an opportunity to heal, rediscover yourself, redefine success, prioritise your wellbeing and embrace new possibilities. Some of life’s most meaningful, courageous and extraordinary chapters begin after 50.
The objective is not temporary motivation. It is to create lasting improvements in confidence, decision-making, relationships, wellbeing and lifestyle that continue long after the programme has concluded.


At the heart of every transformational experience is Eryca Freemantle’s vision, philosophy and strategic approach to living exceptionally beyond 50. Eryca Freemantle works alongside a carefully curated network of trusted specialists and experts who share her values and commitment to helping people live their best lives.
Whether through Eryca Freemantle herself or through her carefully curated team of trusted specialists, every experience is shaped by her philosophy, standards and commitment to helping people live exceptionally beyond 50. There are many ways to experience the Eryca Freemantle ecosystem. There is only one way to work directly with Eryca.
Direct one-to-one access to Eryca Freemantle is reserved for a limited number of private clients each year and offered on a highly selective basis.
EMBRACE EMPOWER ELEVATE SUPPORT
Supporting People to Live Their Best Lives. NOW.
PRIVATE TRANSFORMATION STRATEGY –
Limited Availability | Direct Access to Eryca |
Premium Private Engagement
"Dynamic Presence"
"She's multi-talented, multi-faceted - a woman who knows no boundaries"
- Brenda Emmanus

"A Global Connector"
"She has been instrumental in bridging the gap between Africa and the UK by creating trade missions in the beauty space."
- Obi Asika

"A Truly Life-Changing Experience"
"She got me to understand how BIG I could keep thinking and how far my business could actually go."
- Oyin Adebayo

"She is a Powerhouse"
"When you speak, I listen. ... you always have something profound, relevant and digestible to say."
- Errol Douglas

"She has a Big Heart"
"She has been instrumental in supporting my growth."
- Kubi Springer

"She is a Valuable Assest"
"In our industry, having great people is essential, and Eryca was an invaluable member of our team."
- Bruno Tiley

